The OECD Centre for Entrepreneurship, SMEs, Regions and Cities, in collaboration with the European Commission, will hold a webinar on 11 March 2025 titled “The twin transition and the future of retail SMEs in urban and rural areas“. The event will examine how policies related to urban planning, land use, and infrastructure can help retail small and medium-sized enterprises (SMEs) adapt to the digital and green transitions, both of which are central to the EU’s sustainability agenda.
Date: 11 March 2025
Time: 10:00-12:00 CET
Register here. Event in English with simultaneous interpretation into French.
Download the agenda here
The first session will focus on policy frameworks and direct support mechanisms that empower retail SMEs to thrive amid the transitions. The second session will look at strategies to enhance the attractiveness of city centers, emphasizing the role of vibrant urban spaces in fostering business growth and community engagement.
The webinar will provide valuable insights for policymakers, business leaders, and urban planners looking to create a positive environment for retail SMEs as they adapt to a rapidly changing economy.

